Kelley Blue Book’s kbb.com Honors Jeep® Wrangler with Two More Best Resale Value Awards

• Jeep® Wrangler receives 2012 Best Resale Value Awards: Top 10 and Compact Utility Vehicle
• Second consecutive year Wrangler wins Best Resale Value Award
• All-new powertrain combined with new-for-2011 interior equal completely new Jeep Wrangler experience
• The most capable production off-road vehicle in the world gets better: New 3.6-liter V-6 engine improves fuel efficiency up to 21 miles per gallon, while delivering 40 percent more horsepower

•  Jeep® Wrangler has been named Best Resale Value in its class by Kelley Blue Book’s kbb.com. For the second consecutive year, the new 2012 Jeep Wrangler is also one of the Top 10 cars with Best Resale Value according to Kelley Blue Book.

“Jeep had one of the better year-over-year improvements with a 4.1 percentage point gain in its 60-month residual value for 2012,” said Eric Ibara, director of residual value consulting for Kelley Blue Book. “Particularly the Wrangler, among this year’s top-10 list, has been a steady performer, consistently racking up high values. For example, the 2007 model has yet to dip below 60 percent of MSRP as a 5-year-old vehicle. Each succeeding model year has managed to maintain that same high level of performance.”

Kelley Blue Book’s kbb.com Best Resale Value Awards are based on projections from the Kelley Blue Book® Official Residual Value Guide, determined by a skilled staff of automotive analysts. These prestigious awards honor vehicles expected to maintain the greatest proportion of their original list price after five years of ownership. Vehicle’s projected resale value is specific to the 2012 model year.

 

 

“In the last 18 months, we have completely updated the entire Jeep vehicle lineup, highlighted by the introduction of an all-new Grand Cherokee, as well as a new, more fuel-efficient and powerful Jeep Wrangler” said Mike Manley, President and CEO – Jeep Brand, Chrysler Group LLC. “The result has been increased showroom traffic, a 44-percent improvement in sales so far this year, and increased residual values for our vehicles. We are delighted that Kelley Blue Book’s kbb.com has recognized the Jeep brand’s improvements, and particularly these two awards for the Wrangler.”

Jeep Brand
Built on 70 years of legendary heritage, Jeep is the authentic SUV with class-leading capability, craftsmanship and versatility for people who seek extraordinary journeys. The Jeep brand delivers an open invitation to live life to the fullest by offering a full line of vehicles that continue to provide owners with a sense of security to handle any journey with confidence.

Source: Chrysler Blog